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• Making better Business Decisions

• ASTRAC has World-class Customers

• Strong Links with IBM Corporation

• Worldwide Support and Service Operation

• Proven experience and customer-inspired innovation

Founded in 1986, ASTRAC is a software development organisation dedicated to providing reliable and cost-effective software solutions to meet the critical information analysis, reporting and presentation needs of managers and users, from all industry sectors, in over 25 major countries around the globe.

In 2005 ASTRAC was acquired by Rocket Software, a worldwide leader in enterprise infrastructure software.

You can find out more about ASTRAC by reading our company profile which is available by selecting your appropriate language above. 

Making better Business Decisions with ASTRAC Software

ASTRAC’s powerful AS software delivers
competitive power to business managers

ASTRAC develops, markets, services and supports one of the world’s premier Business Intelligence (BI) and Data Mining software solutions that is capable of leveraging the power of IBM corporate Enterprise computer systems together with industry-standard Microsoft application systems and packages. At the heart of ASTRAC’s production lies the world-class ASTRAC Application System (AS) and ASICE software solutions family, available in 17 languages. By means of user-applied rules and logic, client data is transformed into a form that becomes the basis for rapid and reliable decision-making. To further analyse this information, ASTRAC’s innovative client/server and Web-enabled software allows users to rapidly and powerfully analyse, query, map, explore and present the information simply with their current desktops and Web-browser applications. In short, ASTRAC’s software solutions are today delivering high quality, business-critical management and business systems that enable ASTRAC’s customers to be more competitive.

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ASTRAC has World-class Customers

World-class solutions for world-class customers

ASTRAC’s rapidly growing portfolio of customers currently spans 26 countries and features many of the World’s best-known organisations. ASTRAC’s customers and prospects tend to be large organisations, with large databases, who are looking to turn their data assets into valuable information and thereby compete more effectively in their marketplaces. ASTRAC solutions are used today in Europe, the Americas, Asia/Pacific and Africa. Indeed, over 85% of ASTRAC’s customers are located outside the United Kingdom and most of them also have valuable access to experienced first-line support and service from ASTRAC-appointed specialist organisations (ABAs) in their country. Today, ASTRAC’s technology solutions are delivering benefits across all major industry sectors. The widest use of ASTRAC software is currently being made in the generic Finance, Manufacturing and Public Sector areas.

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Strong Links with IBM Corporation

An IBM Advanced Business Partner

Recognized as a leading IBM International partner

For over a decade, ASTRAC’s responsive approach to providing efficient and sustainable software solutions, matched with a long-term commitment to fostering successful relationships with customers and partners, has helped IBM clients across the globe to substantially exploit their investments by turning huge volumes of data into business-critical information. This is why, in 1995, the IBM Corporation chose to acquire ASTRAC software to market worldwide as part of IBM’s own successful Business Intelligence strategy. In 1997, building on the success of the relationship, ASTRAC and the IBM Corporation entered a long-term agreement to assign all responsibility for the proven AS and ASICE technology to ASTRAC. Today, ASTRAC has considerably extended the reach and range of the technology it inherited from the IBM Corporation. So much so that the ASTRAC AS and ASICE family has become one of the fastest-growing software and service offerings in the huge Business Intelligence marketplace. Further long-term technology and marketing agreements have recently been reached with IBM that allow ASTRAC to considerably extend the technical and marketing capabilities of its solutions.

Tony Temple (right), IBM Vice President and past-architect of IBM AS, congratulates
Clive Titcomb (left), former ASTRAC CEO, on ASTRAC’s new AS and ASICE family.
Tony Temple has world-wide responsibility for the
Ease-of-Use of the IBM Corporation’s Technologies

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Worldwide Support and Service Operation

Quality ASTRAC service is delivered quickly
and precisely where it’s needed

Building on ASTRAC’s success in delivering business critical projects and services, ASTRAC offers sensible advice and assistance for all our customers’ needs. ASTRAC’s client relationships are based on delivering the very highest quality technology consulting and development services. To meet and exceed the needs of our customers, ASTRAC works in close partnership with ASTRAC-qualified Business Associates (ABAs) in many major countries around the world. ABAs offer skills, experience and service in the same time zone and in the customer’s local language and culture.  ASTRAC’s ABAs are people who share the common focus in delivering long-term product and service excellence to ASTRAC’s clients.  ASTRAC’s customers and ABAs are located in most major countries. At ASTRAC-supported user meetings around the world, users of ASTRAC software meet to network ideas and benefit from shared experiences. Professionals also have the opportunity to engage leading ASTRAC technicians, meet with local specialist Business Associates and share directly in substantially determining ASTRAC’s development strategy and deliverables.

 Former Managing Director Rob Cobley (far left) and CEO Clive Titcomb (far right)
at a regular ASTRAC business and technology exchange with ABAs
representing ASTRAC in 12 different countries

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Proven experience and customer-inspired innovation

Sharing experiences and learning.
ASTRAC customers at Jaguar

ASTRAC’s achievements in developing long-standing partnerships with some of the world’s largest technology vendors can be attributed to the continuing development of ASTRAC’s skilled professionals who have worked with relevant core technologies over many years. ASTRAC’s commitment to motivating talented, dynamic and innovative professionals means that it is well positioned to help its customers take advantage of changes in the information technology industry. ASTRAC’s substantial and on-going investments in the ASTRAC AS, ASICE and related technologies means that ASTRAC’s customers will continue to receive accelerating levels of benefit from their investments. ASTRAC is a fast-growing, innovative organisation with an impressive portfolio of long-term international clients.  ASTRAC attributes its success to its core commitment to expand the reach and range of its offerings by listening carefully, reacting enthusiastically and responding rapidly to each customer’s need or suggestion.

The future for customers using ASTRAC’s software and services solutions is brighter than ever.

Last Updated: August 21, 2007